What Happened to Brach’s Maple Nut Goodies?

1940–2022 Food/CPG • United States

ℹ️ Fate: Discontinued by Ferrara around 2022 after recipe/manufacturing changes and declining distribution; no announced return.

Maple toffee–peanut clusters that quietly disappeared in the early 2020s

Brach’s Maple Nut Goodies were a long-running staple of the brand’s peg-bag line—roasted peanuts in a chewy maple toffee with a thin candy shell. Fans remember the maple aroma and soft-chewy center. In the late 2010s a manufacturing change reportedly made pieces noticeably harder, drawing complaints. Distribution shrank through the early 2020s, and by ~2022 Ferrara had discontinued the product, with no formal relaunch announced as of 2025.

Collectors still trade vintage bags and look for substitutes (e.g., maple-coated peanuts), but the particular chewy-maple profile of Maple Nut Goodies hasn’t been replicated by major brands.

Timeline

  • 1940

    Maple Nut Goodies enter Brach’s assortments (mid-20th-century staple).

  • 2018

    Manufacturing/process change leads to consumer reports of much harder pieces.

  • 2020

    Widespread out-of-stock at retailers; Ferrara customer service indicates discontinuation.

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